The Cleveland Cavaliers’ journey to 1:1 personalization of content for fans at Quicken Loans Arena

15 Jan The Cleveland Cavaliers’ journey to 1:1 personalization of content for fans at Quicken Loans Arena

MIKE CONLEY
VP Digital, Cleveland Cavaliers | Cleveland, OH

FanX: The Cleveland Cavaliers’ digital journey to 1:1 personalization of content, experiences and offers for fans both inside and outside Quciken Loans Arena.

Paul McAvinchey
paulmcavinchey@gmail.com

During the day, Paul heralds the awesome product design abilities of DXY and by night you'll see him organizing Industry, a conference in Cleveland for people who build, launch and scale world class products. Find him @YABOYA.

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